Hotel Platform Proposal

A new website, a full management system, and a direct-booking engine that cuts your Booking.com bill.

One platform to run Villa Vista end-to-end — a fresh website, booking & pricing for owners, staff and guests, a guest list you own, and an SEO engine that brings guests in for free and keeps them yours.

"We're not selling you a nicer website. We're cutting your Booking.com bill and building you a guest list you actually own."
▶  Guest website — live demo ⚙  Hotel management system — admin
🧳 Guest portal & scheduler 🍽️ Restaurant menu & ordering 🏨 Multi-hotel portfolio
All clickable mockups: a guest website with live booking, a guest portal with a real availability scheduler, an interactive restaurant with cart, and a multi-property management system (reservations, calendar, CRM, menu pricing, reporting).
The Problem

The OTAs aren't an asset — they're rent.

Booking.com, Agoda and Expedia are great for discovery. But they tax every booking and keep your guests' details, so you pay to win the same guest again and again.

15–22%

Commission on every OTA booking — and higher with Genius / Preferred Partner.

PKR 0

Guest contact details the OTA shares with you. You can't re-market to your own guests.

You pay commission again when a past guest rebooks through the OTA instead of direct.

And the current site can't fight back: it's a WordPress/Elementor theme with an off-the-shelf booking plugin — flat hard-coded rates, no OTA sync, no guest data, a dummy.png still live, the Manhattan Apartment missing its price, and no content for Google to rank. Every guest has to be bought, never found.
The Fix

Two levers. Both keep money in your pocket.

1

Shift bookings to direct

A real, commission-free booking engine on your own site, with overlap handled by simple inventory allocation. Every booking that moves to direct keeps the full 15–22%.

2

Own the guest relationship

Capture every guest into a CRM you own, then bring them back on WhatsApp — the channel Pakistan actually uses — with a direct "book with us, skip the fees" offer. Repeat bookings cost you zero commission.

What We Build

One platform, five pieces.

Each stands on its own, but together they run the whole hotel — and you grow into them one phase at a time.

1

A fresh, fast website

  • Bold redesign of the current WordPress site — cinematic, mobile-first
  • Fixes the dummy image & missing Manhattan data
  • Booking front-and-centre, WhatsApp-to-book
  • Built for SEO from the foundation (schema, speed)
2

Hotel management system

  • One calendar — reservations, front desk, check-in/out
  • Housekeeping & room status
  • Guest profiles / CRM you own
  • GST-compliant billing & invoicing
3

Guest CRM & WhatsApp

  • A guest list you own — the asset OTAs hide
  • Every stay captured: profile, history, preferences
  • WhatsApp win-back — "book direct, skip the fees"
  • Turns one-time OTA guests into repeat direct ones
4

pSEO traffic engine

  • Hundreds of "stay near …" Islamabad landing pages
  • Free, high-intent search traffic → direct booking
  • Real local guides + schema (not thin content)
  • A traffic asset that compounds monthly
5

Booking & pricing for everyone

  • Owners: dynamic pricing + revenue dashboards
  • Staff: manage rooms, rates & corporate accounts
  • Guests: book + in-hotel services
  • Room service, airport pickup, laundry — on the phone

On the roadmap (not a day-one promise): automated Booking.com / OTA sync via a certified channel manager — added later once we've validated it. Until then, overlap is handled with simple inventory allocation, no third-party dependency.

The Numbers · on Villa Vista's real rates

Capturing one in four Booking.com guests pays for the whole platform.

Rooms × occupancy (15 × 70%)≈ 10.5 / night
Revenue / night (× PKR 35,000 ADR)≈ PKR 367,500
Revenue / month≈ PKR 11.0M
Via OTAs (~70%)≈ PKR 7.7M
OTA commission / month (15%)≈ PKR 1.16M
Saved by shifting just 25% to direct≈ PKR 290k / mo
PKR 3.5M

saved per year — at just 25% direct.

That funds the monthly retainer many times over, before counting upsells, in-hotel-services orders, repeat direct bookings, and free pSEO traffic. At the 18–22% commission many 4-star hotels actually pay, every number is bigger.

ADR is grounded in real published rack rates (PKR 23k–92k; blended ~35k). Room count and occupancy are placeholders — plug in Villa Vista's real figures and the savings only grow.

Engagement

Start small. Prove it. Then expand across the group.

A one-time build fee plus a monthly retainer for hosting, automation and support. Figures are starting points, not quotes.

Starter

Redesign + booking + core management, proving the direct channel.
PKR 30k–50k/ month · build from PKR 450k
  • Website redesign
  • Direct booking engine
  • Core reservations & front desk
  • WhatsApp & email confirmations
  • GST billing · hosting · support
Recommended

Growth

The full management system that compounds the value.
PKR 70k–120k/ month · everything in Starter +
  • Dynamic pricing / revenue mgmt
  • Guest CRM + WhatsApp win-back
  • In-hotel services guest app
  • Housekeeping + corporate accounts
  • Owner analytics dashboard

Portfolio

Traffic at scale + the whole group on one platform.
PKR 150k+/ month · everything in Growth +
  • pSEO traffic engine at scale
  • Automated OTA sync (if validated)
  • Multi-property + group dashboards
  • Shared CRM & loyalty · cinema cross-sell
  • Priority support & strategy
One Partner For The Group

Your owned digital backbone — hotels and cinemas, together.

Shared guests, shared loyalty, shared dashboards across Villa Vista, your other hotels, and Nueplex Cinemas. One accountable team, one stack, one invoice.

More margin per booking A guest list you own Free traffic that compounds Built to scale across the group